GEORGE KAISER
FAMILY FOUNDATION

DESIGN

The George Kaiser Family Foundation is a Tulsa-based philanthropy that focuses on early childhood education, health & family well-being, and civic enhancement.

This project consisted of developing a vibrant and modern style guide for the organization as well as a complete redesign of their website. A brand style guide was designed to add cohesion and a unified visual language for the organization. The goal was to reflect the organization’s focus areas and its aim for vibrancy and diversity by highlighting children and their community. With this focus in mind, the website redesign employed a similar approach through vibrant visuals and photographs that convey a sense of community, diversity, and education.

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Agency: Saxum Communications
Art Director: Jessica Robbins
Designer: Ivan Caro